E-MAIL AND SMS CAMPAIGNS

E-mail Marketing Campaigns – an effective way to reach customers

E-mail campaigns are a fast and effective method of presenting an offer to a large, carefully selected group of recipients.

They consist in sending e-mails to any profiled group of people or companies – in order to:

  • present an offer
  • obtain contact information of potential customers (lead campaigns)
  • invite to an event
  • advertising and promoting services or products
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Features of an effective email marketing campaign

  • recipient consent – the campaign must comply with GDPR to avoid the risk of the message being considered a spam
  • precise and clear message – simple language, without unnecessary technicalities
  • original and engaging content – encouraging people to click on the link or learn more about the offer
  • attractive graphic design – making the offer stand out from the competition
  • targeting and personalization – matching the message to the audience group

Why choose Directan.pl?

  • more than 20 years of experience in direct marketing
  • knowledge and tools to create effective mailing strategies
  • the ability to combine an e-mail campaign with an SMS campaign to increase the effect
  • full service of the campaign – from html to the final report

How do we implement email campaigns at Directan.pl?

  1. We create the html file or use the one prepared by a client
  2. We optionally build a landing page dedicated to the campaign
  3. We select recipient databases or work on the client’s database
  4. We send e-mails to recipients from the base
  5. We provide a campaign report – open rates, click-through rates.

Contact Directan.pl – we will create a strategy tailored to your business to maximize sales and build brand recognition.

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SMS campaigns - mobile marketing in practice

SMS campaigns are a simple and highly effective method of reaching customers with current offers.

 

Their main advantages are:

  • instant implementation
  • low costs compared to other forms of advertising
  • access to a large, up-to-date database of potential customers

 

Why does SMS marketing work?

direct contact – the message goes straight to the customer’s phone

high open rate – most SMS messages are read within minutes of receipt

support of other marketing activities – SMS enhances email, social media and offline campaigns.

How do we implement SMS campaigns at Directan.pl?

  • we select number bases that match the target group
  • we send personalized SMS messages with an offer or information
  • we provide a campaign effectiveness report

The key to effective SMS marketing

  • having marketing consents from recipients
  • segmenting the database – sending only to those who are potentially interested
  • thoughtful message – short, concise, encouraging action

Directan.pl - Your partner in e-mail and SMS campaigns

Thanks to many years of experience and knowledge of the market, we know how to design and run effective e-mail and SMS marketing campaigns.

 

We provide a comprehensive service – from strategy, to implementation, to reporting of results.

 

Contact us to learn about the potential of direct marketing and start a campaign that will bring measurable results.

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We invite all those who wish to follow new trends and reliability to cooperate with us.

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